News
OLI steps up to MotoGP
After three seasons of sponsorship in Moto2 and Moto3, OLI has decided to embrace the elite of world motorcycling with the Gresini Racing. OLI’s logo will be visible on Ducati machines #23 and #49, as well as on Enea Bastianini and Fabio Di Giannantonio’s leathers.
According to the International Motorcycling Federation, the MotoGP motorcycle world championship is broadcast in 200 countries, reaches 432 million homes, has 37 million video views on the championship website and has a reach of more than 30 million followers on social media with around 3 billion video views.
António Ricardo Olieira, Board Member of OLI highlights that “It’s with great satisfaction that we are alongside Gresini in the "leap" to the MotoGP championship, the premier event of world motorcycling, after 3 years of partnership in the Moto2 and Moto3 categories. This evolution cements what we want to be as a company in an evolving and fast-growing reality, willing to compete to stand out among the best in the world. The level of visibility and engagement with the OLI brand that we leverage on MotoGP is enormous as well as the possibility that is given to us to capitalize on stakeholder experiences with the Gresini Racing MotoGP Team. This partnership is one of the vectors that allow us to amplify the international project of OLI whether by the growing strength of our subsidiaries, whether by the dynamics of export to new latitudes and the growth of strategic importers”.
This world exposure of OLI in the “queen” event of world motorcycling joins the international brand visibility that the brand has acquired with the achievement of world design awards, such as the Red Dot Design Awards, the IF Design and, more recently, the Archiproducts Awards with the “Less Is More” flush control plate by Italian architect Alessio Pinto.
GP Qatar: Bastianini and Gresini Racing MOTOGP take win at first try in Qatar - 6 Mar. 2022
GP Indonesia: Bastianini fights in the wet and keeps championship lead - 20 Mar. 2022
GP Argentina: Top 10 for Enea Bastianini, Diggia uninjuried after crash - 3 Abr. 2022
GP Americas: Bastianini does not disappoint, he wins in America and gets back in the lead - 10 Abr. 2022
GP Portugal: Enea's comeback ends halfway, Diggia retires after closing in on TOP 15 - 24 Abr. 2022
GP Spain (Jerez) - Top 8 for Bastia, Diggia 18th - 1 Mai. 2022
GP France - Enea wins over challenges and triumphs in France - 15 May. 2022
GP Mugello - Enea crashes out while at his best, Diggia again in the points - 29 May. 2022
January 2022